Futura Industries makes custom aluminum parts for tons of things we encounter every day, from treadmills to flooring to truck grates. As a relatively new entrant into the solar industry, Futura wanted to convince solar manufacturers that aluminum is a smart, sustainable material to use for solar panel frames--and that Futura has the expertise to create these highly technical parts. Working with the marketing and design pros at Attract Interact, we created an ad that met both of these challenges.
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